Jacob Alon wins BRITs Critics’ Choice Award
Jacob Alon has won the BRITs Critics’ Choice Award – one of the most prestigious honours for emerging artists in the British music industry. Previous winners such as Adele, Sam Smith and Florence + The Machine show what a springboard this award can be. Warm congratulations!
Exclusively live at Zermatt Unplugged 2026: Jacob Alon will perform five shows at Winkelmatten Chapel – the festival’s smallest and most intimate venue. With only 48 seats per show and completely unplugged, each concert promises a truly unique experience.